Today we are going to introduce iPhone 5"
It looks just like the leaked chassis images
Made entirely of glass and aluminum
the hardware and software engineering that has gone into this product is the most challenging our team has ever taken on
thinnest phone we have ever made, lightest as well
7.6mm thin, 18% thinner than the 4S
it's the world's thinnest smartphone 112g 20% lighter than the 4S
Retina Display, 326 ppi
The new screen is 4-inch display
1136 x 640 Same width, but taller, giving it a 16:9 aspect ratio
Design center for the iPhone 5 is the human hand/thumb
We are able to add a 5th row of icons to the home screen
Safari, Mail, Calendar, all updated to take advantage of the new screen
Now see a 5 day workweek in horizontal mode on the 5 due to the higher resolution
Keynote, Pages, Numbers, all take advantage of the new display
iPhoto, iMovie, Garageband, all updated as well
Legacy apps run centered with black boarders on the sides
Same is true in vertical position, black bars top/bottom for older apps
Showing before and after pics of updated applications that take advantage of the 5's new display
44% more color saturation than the 4S display
Full sRGB color gamut!
Integrated touch sensors into the display itself (in-cell)
30% thinner than the previous display
Less glare in sunlight, sharper image
that's the first feature in the new iPhone 5
Now onto wireless
Ultrafast Wireless technology
10:22AM PDT - GPRS, EDGE, EV-DO, HSPA, HSPA+, DC-HSDPA, and LTE all in the 5
LTE category 3
Single chip, single radio
"dynamic antenna"Receive diversity
802.11a/b/g/n, 2.4GHz and 5GHz
Up to 150Mbps
Yes! 5GHz WiFi finally!
11:02AM PDT - On September 19th
11:02AM PDT - iPhone 4S, iPhone 4, iPhone 3GS, new iPad, iPad 2 and 4th gen iPod touch will get free iOS 6 upgrades
11:02AM PDT - They all run iOS 6
11:01AM PDT - Fastest phone rollout ever
11:01AM PDT - 100 countries and 240 carriers by the end of the year
11:01AM PDT - 20 more countries a week later
11:01AM PDT - in the US, canada, UK, France, Germany, Aus, Japan, HK and Singapore
11:01AM PDT - Shipping one week later, September 21st
11:01AM PDT - Pre order starting september 14 (this friday)
11:01AM PDT - Brian: Looks like the 3GS went away, finally
11:01AM PDT - Both with a 2-year contract
11:00AM PDT - iPhone 4 8GB is free, iPhone 4S 16GB is $99
11:00AM PDT - $199 for 16GB, $299 32GB and $399 for 64GB with 2 year contract
11:00AM PDT - Same price as the 4S
11:00AM PDT - Nearing the end here, I'm guessing we'll hear about storage, pricing and availability next
11:00AM PDT - Not just the iPhone
11:00AM PDT - Apple has done a great job of pushing its suppliers across all markets
11:00AM PDT - Talking a lot about precision manufacturing here
10:59AM PDT - Variance between iPhone 5 units is now measured in microns
10:59AM PDT - Two high power cameras take pics of the housing, instantaneous analysis are done, the best match of 725 cuts is determined as the iPhone 5 heads down a conveyor belt
10:59AM PDT - Provides contrast between lightly textured back and all other surfaces
10:58AM PDT - All surfaces are machined of the enclosure, crystalline diamonds are used to polish the finish
10:57AM PDT - The video is going over iOS 6 on the iPhone 5 now
10:57AM PDT - We got a pretty cool shot of a bunch of tiny plastic aspheric lenses in a pick and place machine in the video there
10:55AM PDT - I really wish they were being more specific about the A6
10:55AM PDT - Recap video playing now about the iPhone 5
10:54AM PDT - Black iPhone 5, slate colored aluminum back, white iPhone 5 with a lighter colored black
10:50AM PDT - We're seeing all of the Siri improvements that have already been shown off previously, including better integration with places of interest, sports, and so on
10:48AM PDT - Now demonstrating Siri enhancements, including its new sports knowledge
10:47AM PDT - More iOS 6 demos
10:46AM PDT - We've seen all of this before however, nothing too new here
10:45AM PDT - Showing off iCloud tabs, now Mail
10:45AM PDT - Brian: I've been running the iOS 6 Beta for some time now and there are definitely some subtle changes here. Fingers crossed for a GM soon.
10:45AM PDT - Full screen mode now supported in iOS 6 Safari
10:45AM PDT - Now showing off Safari enhancements
10:44AM PDT - Looks like this is definitely a much newer version of iOS 6
10:44AM PDT - Brian: I checked two days ago and there wasn't Big Ben!
10:44AM PDT - Showing off flyover of Big Ben
10:43AM PDT - Brian noticed that they changed the flyover icon in the demo, "this must be a GM"
10:43AM PDT - I'm very curious about the GPU in the iPhone 5
10:43AM PDT - I'm curious about the Thunderbolt/Lightning naming similarities, clearly TB isn't supported on the iPhone 5
10:42AM PDT - Over 100M points of interest in the new maps app, free turn by turn navigation
10:41AM PDT - Showing off iOS 6 on the iPhone 5
10:41AM PDT - iOS 6 running on the iPhone 5, Scott Forstall is on stage to do the demo
10:40AM PDT - iOS6 has support for the 4-inch retina display
10:40AM PDT - (obviously)
10:40AM PDT - iOS6 runs on the iPhone 5
10:40AM PDT - No more obsoleting cars with new devices
10:40AM PDT - Can plug a 30-pin cable into it and you can plug it into your iPhone 5, will work with car connection kits, etc...
10:40AM PDT - 30-pin to Lightning adapter available
10:39AM PDT - Bose, JBL, more folks supporting it
10:39AM PDT - 80% smaller
10:39AM PDT - can plug in either direction, reversible
10:39AM PDT - adaptive interface depending on what you're plugging it into
10:39AM PDT - all digital, 8-signal design
10:39AM PDT - Lightning
10:39AM PDT - Time for the connector to evolve, new connector is called Lightning
10:38AM PDT - 4S used the 30-pin connector, first introduced in 2003
10:38AM PDT - Now time to talk about the new connector
10:38AM PDT - Sounds like Apple is taking full advantage of AMR-WB support on the new baseband
10:38AM PDT - Orange and Deutsche Telekom will support it at launch
10:38AM PDT - wideband audio fills up more of the frequency spectrum to make your voice sound more natural, 20 carriers supporting this
10:37AM PDT - wideband audio
10:37AM PDT - Makes it clearer to listen to your phone
10:37AM PDT - noise canceling earpiece
10:37AM PDT - 20% smaller speaker while sounding better
10:37AM PDT - five magnets in the transducer for the speakers (up from 2)
10:36AM PDT - Yep! Beam forming for voice recognition and Siri
10:36AM PDT - Brian thinks they are doing beam forming with the mics
10:36AM PDT - One in the bottom, front, and back
10:36AM PDT - Audio system updated as well, three microphones
10:36AM PDT - Front facing camera: 720p FaceTime HD, backside illumination, face detection, FaceTime over cellular networks
10:35AM PDT - Improved video stabilization, up to 10 faces for face detection in video, take photos while recording video
10:35AM PDT - Still take 1080p HD video recording
10:35AM PDT - Does a lot of real time processing while taking the panorama photo, the new ISP and A15 cores are clearly at work here
10:34AM PDT - While you're panning the phone takes slices of images, stitches them all together
10:34AM PDT - 28MP panorama images
10:34AM PDT - Tap to set a Panorama photo, sweep your scene to take the image
10:33AM PDT - Panorama feature in the iPhone 5
10:33AM PDT - Showing off photos taken with the iPhone 5
10:32AM PDT - 40% faster photo capture than the 4S
10:32AM PDT - Brian is chiming in here with camera analysis
10:32AM PDT - Better fixed pattern noise rejection using adjacent hot pixels it sounds like, new features in ISP with the A6
10:32AM PDT - Spatial noise reduction, smart filter, better low light performance, faster photo capture
10:32AM PDT - The front vertex of the camera system is topped with sapphire as well to make it resistant to scratches
10:32AM PDT - New next-generation ISP for the camera
10:31AM PDT - Apple is claiming that they will computationally combine multiple exposures to get better low light captures, all in ISP
10:31AM PDT - New features: dynamic low light mode, precision lens alignment, Sapphire crystal"
10:31AM PDT - 25% smaller camera design
10:30AM PDT - 8MP rear facing camera sensor (3264 x 2448), f/2.4 aperture
10:30AM PDT - Now talking about cameras
10:30AM PDT - 10 hours of video playback
10:30AM PDT - 8 hours of 3G browsing/talk time, 8 hours of LTE browsing, 10 hours of WiFi browsing
10:29AM PDT - Exceeded the battery life of the iPhone 4S
10:29AM PDT - Now talking about battery life
10:29AM PDT - Real Racing 3 coming to the app store later this year
10:26AM PDT - Real Racing 3 demo
10:26AM PDT - Rob Murray, exec producer at EA is on stage to talk about A6 performance
10:25AM PDT - Pages launch time 2.1x faster, save image from iPhoto 1.7x faster, load music app with songs 1.9x, view keynote attachment 1.7x faster vs. 4S
10:25AM PDT - 22% smaller SoC
10:25AM PDT - The A6 SoC is based on dual-core ARM Cortex A15 cores
10:25AM PDT - 2x faster graphics
10:25AM PDT - 2x faster CPU
10:24AM PDT - Here we go!!
10:24AM PDT - A6 SoC!
10:24AM PDT - YES!
10:24AM PDT - "we've updated every aspect of iPhone 5"
10:24AM PDT - Getting close...
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